This is a diverse role that covers all aspects of the marketing mix and is central to the development of the company’s marketing activities. You will develop consistent and engaging marketing content across PR, print and digital media and will be integral to the success of our business growth aims.
The applicant will have a comprehensive understanding of the current fast fashion social media industry, being familiar with Instagram and the impact of social media influencers.RESPONSIBILITIES
Using your understanding of the new social media era, you will need to create weekly engaging content for all social media platforms including; Instagram, Facebook, Twitter, Pinterest, Tumblr and Blog.
Find and arrange new and existing models in advance to shoot weekly social media content.
Ensure all images are edited at a high standard on photoshop for social media using attention to detail and meeting brand guidelines.
To produce work around the marketing calendar making sure all creative deadlines are met.
Research and for any trending topics and inspiration for social content and up and coming campaigns.
Copywriting and content creation for the blog, website and competitions.
To assist with any planning and execution on our social media campaigns.
Photography for the website including product and model images when necessary.
To model for any social media and website images when necessary.
Work with the marketing team to plan and execute in any house photoshoots, campaigns when necessary.
Help plan, participate and execute any press events when necessary.
Support with any graphics for the website and social media any other areas of the business when necessary.
Monitor our competitors and to be aware of their latest campaigns and social media content.
Create a weekly social media competitor analysis.
Innovation - Researching and staying on top of new trends and contributing ideas to the marketing team.
Participate in brand outreach for new clothing and props for the studio.
Keeping the studio tidy and making sure the shoe closet is renewed every fortnight.
To report directly to line manager to sign off any ideas before execution.